Diljit Dosanjh, popular for his vibrant and modern music, has captured the hearts of people worldwide, especially in the UK. Recently, his song Naina from the movie Crew, featuring Kareena Kapoor, Tabu and Kriti Sanon, was heard at a Primark outlet on Oxford Street, London. The clip was shared on Instagram by a desi, who was thrilled and felt proud to hear an Indian artist’s song in one of the UK’s major fashion outlets. For the groovy track, Diljit teamed up with rapper Badshah.
Written by Raj Ranjodh and Badshah and composed by Ranjodh, the song has Diljit’s soothing voice adding depth to it. The track was picturised on three leading ladies, Tabu, Kareena and Kriti. In the clip, the fan could be heard saying, “Oh my god, Diljit is everywhere. Diljit’s songs are playing at a store in London, wow. Forget shopping, I’m happy just listening to the song here.”
Originally captured by Nutritionist Tanvee Tutlani, the fan page reposting the video wrote, “Diljit Dosanjh’s song Naina being played in a big fashion outlet in Primark Oxford Street in London.”
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Since Diljit Dosanjh’s fan page shared the video on Instagram, it has gone viral and garnered over 3 lakh views.
Reacting to the clip, a user wrote, “Proud of him making Sardar and Sikhs proud.”
Another declared, “Diljit is way bigger to be played in Primark.”
“Man of the hour, great artist,” a comment read.
Another shared, “Indian malls ko sharam aani chahiye all-time western music.”
An individual wrote, “I’ve seen it in JD sports and Lacoste too. Diljit Dosanjh is a global star.”
Another comment read, “I heard him in JD store in UK and amazed when listen his song on hospital phone line when they put me on hold.”
In the first week of May, the song Naina by Diljit Dosanjh and Badshah, appeared in the 10th position on the Billboard India charts. As of now, it stands in 14th position. Interestingly, Bollywood star Anil Kapoor was recently seen grooving to the track with the popular Norwegian dance group, Quick Style.